Guava Shuishui, widely known online as Guava Beauty, was a young Taiwanese influencer whose bold and unconventional approach to beauty content made her a viral sensation across social media. At just 24 years old, her sudden passing has left fans across the globe heartbroken and reflective. Her family confirmed her death in a heartfelt message posted to her Instagram account, stating that she died on May 24 from what they described as a “sudden illness.” While specific details about the cause have not been disclosed, the announcement has triggered an outpouring of grief and tributes from her devoted audience.
Guava Beauty’s rise to internet fame wasn’t built on traditional makeup tutorials or skincare routines. Instead, she flipped the beauty content genre on its head with her unexpected and often shocking methods of reviewing cosmetics. In her videos, Guava would not only apply makeup as instructed but would go on to taste the products on camera. From lipsticks to blush powders, from facial sheet masks to cotton pads, Guava would sample these beauty items in ways that were both absurd and strangely mesmerizing. Her content pushed the boundaries of what viewers were used to, and that unique blend of humor, shock, and artistry earned her a growing fan base as well as considerable media attention.
While some of her videos were classified under the “mukbang” genre—a popular type of online content where creators eat large quantities of food on camera—Guava’s version was entirely her own. Rather than indulging in massive meals, she used beauty products as the centerpiece of her eating broadcasts. This deviation from the norm gave her content a surreal quality that was unlike anything else on the internet. However, it also raised eyebrows. Many viewers were entertained and amused, but others were worried about her health and safety. Comments flooded her videos urging her to stop consuming non-edible items. Fans, health professionals, and casual viewers alike questioned the risks she was taking for the sake of content.
Throughout her time online, Guava remained aware of these concerns. She occasionally addressed them, even placing warnings in her video captions to discourage younger audiences—particularly children under six—from mimicking her actions. Yet she continued creating in her own way, drawing admiration for her unapologetic originality and fearless expression. Despite the backlash from some, many followers appreciated her playful spirit and saw her content as a lighthearted form of entertainment. Her creativity was often described as “harmless fun” and “refreshingly different,” even as the debate over the potential health risks continued.
When news of her death broke, the response was immediate and emotional. Her Instagram account, once filled with vibrant and quirky videos, became a place for fans to mourn and share memories. In the official statement from her family, they described Guava as someone who embraced life with intensity and joy. “Although this came suddenly, Shuishui held on to every moment just like she has always been—hard-working, serious, and shining,” they wrote. Their message reflected deep appreciation for the support and love that fans had shown her throughout her career, stating, “Thank you to everyone who has liked, left a message, and laughed with her, and thank you for your love and support. She really kept it in her heart and cherished it very much.”
They concluded the post with a poetic tribute that touched many hearts: “Guava Shuishui simply continues to glow in a different place. When we meet again one day, she should be unboxing angels’ exclusive makeup for eating broadcasts.” Following her passing, her Instagram bio was updated to reflect her final farewell. It now reads: “Logging out from the world. Setting off on a new journey. All business collaborations are suspended.”
Although the exact cause of her death remains unknown, there is ongoing speculation that her unique content style might have contributed to long-term health concerns. Media outlets such as The Sun have highlighted that viewers had previously expressed serious worry over her consumption of non-food items. One fan had commented, “Please don’t promote the act of eating makeup,” while another warned, “It’s still toxic; be careful.” These voices, though often drowned out by the entertainment value of her videos, now carry a somber weight in light of her passing.
Still, her fan base remains divided in response—some emphasizing the need for caution and accountability in content creation, while others focus on celebrating Guava’s fearless artistic identity. For many, she was more than just a social media personality—she was a symbol of creative freedom, someone who dared to be different in a world saturated with trends and sameness. Her videos, though controversial, were filled with color, humor, and boldness. Whether people watched her with admiration, concern, or simple curiosity, there’s no denying that she left an impact.
Guava’s legacy is now etched into the evolving landscape of internet culture. She represented a generation of content creators who blur the lines between performance and personal expression. Her willingness to push boundaries and explore new formats—even when met with criticism—embodied the spirit of modern digital creativity. While her methods may never have gained mainstream acceptance, they undoubtedly sparked conversation and compelled viewers to think differently about the nature of entertainment and the responsibility of those creating it.
In remembering Guava Beauty, fans are holding on to the joy she brought into their lives, even if it came wrapped in confusion and controversy. Her story serves as both a celebration of individuality and a cautionary tale about the complex relationship between internet fame and personal well-being. The internet can be a place of boundless creativity, but it also demands a delicate balance between innovation and safety—especially for those whose lives are lived so publicly.
As tributes continue to pour in, what remains clear is that Guava Shuishui made a lasting impression. She will be remembered not just for her unusual videos but for the unapologetic way she embraced her uniqueness. In a digital world that often rewards conformity, she stood out as someone who danced to the beat of her own drum—bright, daring, and unforgettable. Her journey may have ended too soon, but her glow, as her family lovingly put it, continues on elsewhere.